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Chelsea Cohen

Chelsea Cohen is an Amazon seller, speaker & consultant. An Amazon expert, her regular clients include 7 & 8-figure sellers. She has been featured on AM/PM Podcast, 7-Figure Sellers Summit, and the Prosper Show & Amazing Summit stages, among others.
What Amazon’s New Merchant Cash Advance Program is Going to Cost You

What Amazon’s New Merchant Cash Advance Program is Going to Cost You

Amazon US recently announced its new financing program to help their online sellers expand their businesses. (Or so they say). 🤔 The sales-based merchant cash advance program offers eligible Amazon sellers access to capital—from $500 to $10 million-–that they can use for: The program is being offered in partnership with Parafin, a US-based capital financing […] Read More

UPS Braces for Holiday Delivery Surge in December

UPS Braces for Holiday Delivery Surge in December

During UPS’s Q3 earnings call, CEO Carol Tome revealed that they expect package volumes will peak a little bit later this year compared to 2021 as customers postpone holiday purchases until Christmas or go back to “more pre-pandemic shopping behaviors,” such as in-store shopping or opting for store pickups.  Christmas-Like Surge During Q2 2020 & […] Read More

Should You Be Selling on These New Sales Channels?

Should You Be Selling on These New Sales Channels?

🥊 Macy’s, Pinduoduo, and Google have just joined Walmart and Shopify in battling Amazon for the US market share! This means greater marketplace diversity for sellers, especially for those who are looking for (cheaper) alternatives to Amazon, which as previously reported, has gotten 30% more expensive in the last two years. For Amazon, however, tougher […] Read More

New Ad Strategies for Winning the Holiday Season

New Ad Strategies for Winning the Holiday Season

🤔 Unsure of how best to approach your holiday ad campaigns at a time when 55% of consumers are cutting back due to economic uncertainty? Want expert guidance from the best and brightest in the business?  From October 25 to 27, live and in virtual access, Amazon is holding its annual advertising conference, unBoxed, at […] Read More

Amazon Unveils New Affordable Shopping Hub Just in Time for Holidays

Amazon Unveils New Affordable Shopping Hub Just in Time for Holidays

To better serve customers during these challenging times marked by record-breaking inflation, the eCommerce giant introduced Amazon Access, a resource hub for easier and more affordable shopping on Amazon.com. 💰 What is Amazon Access? Amazon Access is Amazon’s newest hub packed with resources to help customers discover ways that they can shop and save more […] Read More

Amazon to Hold Prime Early Access Sale on October 11-12

Amazon to Hold Prime Early Access Sale on October 11-12

🛍️ Holiday shopping at Amazon is starting early this year, allowing customers to reduce the cost of their BFCM and Christmas purchases by taking advantage of the 2nd Prime Day sales event! What We Know So Far Amazon announced that its 2nd Prime Day event, dubbed as the “Prime Early Access Sale”, will take place […] Read More

Non-Amazon Sellers Are Now Stealing Your Ad Space

Non-Amazon Sellers Are Now Stealing Your Ad Space

Amazon continues to beef up its Buy with Prime business with more marketing capabilities to help non-Amazon sellers drive traffic and increase sales on their own stores. 📈 Buy Ads to Drive More Shoppers to Off-Amazon Stores The tech giant launched Buy with Prime in April 2022 to allow direct-to-consumer (DTC) brands off Amazon.com to […] Read More

Amazon To Increase UK Multi-Channel Fulfillment Fees By November 12th

Amazon To Increase UK Multi-Channel Fulfillment Fees By November 12th

Amazon just announced another fee increase that may whittle away at your profits just in time for the holidays. 💸  Amazon said that they will be increasing the multi-channel fulfillment (MCF) single-unit-order fulfillment fees beginning 12th of November this year. The price hike will apply to all parcel size tiers and already includes the additional […] Read More

Amazon Now Allowing Email Marketing Campaigns to Repeat Customers

Amazon Now Allowing Email Marketing Campaigns to Repeat Customers

Amazon makes huge strides in its Manage Your Customer Engagement (MYCE) tool to help brand-registered sellers expand their email marketing reach. 🔥 Amazon Tailored Audiences On September 14th, at its annual seller conference, Accelerate, the eComm giant unveiled Amazon Tailored Audiences, a free email marketing tool within MYCE, which allows sellers to set up email […] Read More