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Vat Services Now Available Beyond EU Amazon Seller News

VAT Services Even When Outside EU

Amazon wants more sellers in the European Union (EU). To help support this goal, Amazon has launched a new program for Value Added Tax services (VAT – similar to sales tax in the US). If you are a business outside of the EU, you can now tap into the VAT services available for partners on Amazon.

“Value Added Tax” is a tax on any goods that you’re selling on Amazon. VAT filings can be confusing if you’re unsure which countries you should be filing and paying taxes to.
Because it can be so difficult to navigate these legalities and so expensive to move into new markets like the EU, many sellers haven’t made the leap from the US to the EU. Amazon is trying to bridge that gap by launching this free program with many perks to lessen the financial blow. This new program is free for the first year; I imagine it’s going to be a paid service after that.

If you’re interested, move quickly because this free offer is only available through April 30th, 2021. If you’re considering getting into the EU, it would be a good idea to take action now before that window closes. This free program includes:

  • Free VAT registration
  • Free VAT filing for a whole year
  • Access to representatives who can answer questions as to where you should register.

Within this program, you will also get a free European Union “EORI”, which is an “Economic Operations, Registration, and Identification number.” The EORI is the number assigned to your specific VAT situation. You can for the program register here.

This VAT service might save you some money! Also, check out our FBA new selection program blog post to learn more about another program that incentivizes sellers by saving on fees.

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